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“They are the architects of their own problems,” continues Sherwood. “By making so much of their products not about the tangible product, but about the intangible aspects of the brands – those sexy ads, the celebs who carry your products, the stores, the glossy ads, the slogans, the heritage backstory, all that stuff that isn’t […]
The upcoming Formism Act Weltall toy from Square Enix. Square Enix In an interesting move, Square Enix has announced a new high-end toy of the Weltall from the classic role-playing game Xenogears. The reason this is curious, is that we have not only had a solid action figure of Weltall in the past but also […]
